What Is General Liability Insurance?

General Liability Insurance protects your business from the most common and costly claims — things like:

• Third-party property damage

• Bodily injuries that happen at your business location

• Legal costs from lawsuits

It’s essentially your safety net from day one, shielding your startup from issues that could derail it before it ever takes off.

Why Is It Essential from the Start?

Many new business owners make the mistake of waiting until they generate more revenue before buying insurance. But the truth is, risk starts the moment you put your idea out into the world.

Here are some common scenarios:

• A customer slips and falls on your premises — are you prepared for a lawsuit?

• Your service accidentally causes property damage — who pays for it?

• You’re hit with legal fees — do you have the funds to fight it?

Without this insurance, you could be personally responsible for costly settlements, repairs, and attorney fees — which can be devastating for a new business.

What Does It Cover?

A typical General Liability Insurance policy covers:

• Third-party property damage

• Medical costs for accidents on your property

• Legal fees and settlements

• Claims of defamation, libel, or slander (depending on the policy)

Is It Expensive?

Not at all. General liability policies are surprisingly affordable, especially compared to the financial fallout of an uninsured claim. Plus, they’re scalable — you can customize your coverage based on the size and nature of your business.

Ready to Protect Your New Business Adventure?

If you’re starting a business, don’t overlook the importance of insurance. General Liability Insurance is the bare minimum coverage every entrepreneur should have — it’s not just a formality, it’s your foundation for security and peace of mind.

Let’s talk today and give your business the protection it deserves.